The Ugly Truth - Romantic Comedy Trailer
This is a romantic- comedy based in New York Katherine Heigl and Gerard Butler who play two opposite characters in a movie about finding love and being different. The trailer was interesting in different ways. Right from the beginning of the trailer we are introduced by our protagonist Katherine who is shown as a busy working business woman with quick cuts of her showing her different work with her voice playing over the different scenes "There are no problems, only solutions." Who is then introduced to the male protagonist in it, the reckless funny presenter Gerard. After showing the different interventions there is a long cut of them having a funny flirty conversation which shows the romantic comedy side of the movie. There are then fade to white cuts with titles of the characters and reviews from other magazines and newspapers to show the positive comments of the movie. It then changes to big quick cuts of how the two opposite characters work together to get the boy of her dreams but realises that the boy of her dreams might be right in front of her.
Bad Grandpa- Comedy Trailer
Bad Grandpa, a movie created by Jackass, is a comedic movie about a grandfather and grandson going on a road trip and creating havoc everywhere they go on innocent civilians and their events. However this is different from other trailers after the green screen the shots are much more longer than the shot cut ones that you often see. There are not titles in the beginning and the sound is often the dialogue of the son and the grandpa in the movie talking to each other or creating the plans. All the scene will make the target audience laugh which would not be recommended for children because it often has swear words or scenes that is too rude for it to be shown however it does show scenes that will attract the audience that it is recommended for. During the end of the trailer it starts getting quicker and funnier with the title of the movie showing at the end with a song that matches the scene of the kid dressing up as a stripper for a beauty pageant and the reaction of the audience when it goes silent. There is always sound during this trailer a contrast to an horror or thriller trailer.
Fast and Furious - Action Trailer
During the beginning of this trailer it is slow with slow shortcuts and the dialogue slow and quite this creates a mellow feeling for the audience until the real action happens for the audience to make them jump. There are close up of all the actors that star in the movie and scenes of what the story will be like and allows us to understand the story line of the movie. There are various quick cuts and short cuts which allows us to understand what is happening while creating the effect of the action that will happen in the movie. The title shows in red, and red is often associated with action or horror depending on the text font that they use for the movie. The names of the important actors that are starring in the movie are shown as it allows the target audience know if the actor is good enough or if they love the actor then they will want to come to watch the movie because their favourite actors will be in it.
Paranormal Activity - Thriller Trailer
Paranormal activity is thriller movie with scenes that will make the viewer jumpy and scared because of the loud sounds and quick cuts of the scenes. However for this trailer, the movie makers had decided to allow us to see the reaction of the movie from their perspective. Thus allowing us to get excited about the reactions that we would have, as the audience and target market, if were to see this. Often the trailer consisted of close up to those who reacted fiercely this make us, the audience of the trailer, to want to see it. Often the noises would be louder in movies this allows the audience to be shocked from the following silence, which is unexpected most of the time. For this movie, created on low budget, it has been significantly popular due to the setting, narrative and the target audience that it has been made for. Created as a documentary, we grow a connection towards the main characters through their journey of finding Katie's and Micah's investigation to find the paranormal presence in the house. The trailer includes quick cuts, scenes and when the releasing of the movie will come out. The trailer overall is powerful and successful to draw their target audience.
Dorothy Mills- Psychological Thriller
Dorothy Mills is a Psychological Thriller, set in rural Ireland, a psychiatrist goes out from her home London to Ireland in aid for a girl with Paranoia Schizophrenia. The beginning shows the psychiatrist explaining her reason of going, the trailer essentially shows from the presence to the past from when her journey began, allowing us to see the difference the boat ride scene into Ireland is black and white representing the Psychiatrists narrative to why she went in the beginning. The narrative and the voice over of the priest immediately allows the audience to understand the religious and location of where the movie is set, due to the accent. The close up of the characters within the trailer allows us to see their emotions and their presence within the movie, allowing the audience to understand the vibe that is given towards it. The music is slow and peaceful at the start but only until the close up of Dorothy when the sound scratches and becomes eerie. There are then quick cuts of the scene with the dialogue until the releasing of the movie and billing block is shown.
A good start, Rebecca. What you need to start doing is compiling a comprehensive list of the features used in a trailer - what do they show the audience and what is their objective? Make sure you evaluate what parts are effective and what parts you don't think work, and possibly, what you might like to incorporate into your own trailer. See if you can distinguish the differences between the trailers for different genres too, using appropriate terminology.
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