Friday, 4 April 2014

Question 4: How did we use media technologies in the construction, research, planning and evaluation stages?

During the course of our A2 project, we had used a variety of media technologies from software such as iMovie and Garage band to the film cameras and photo shop. Each software allowed us to create our trailer and our film magazine and poster. We had used i Macs during the majority of our project as it enabled us to create a proficient trailer and film magazine as it had all the software on one computer and all of us had apple products to download any audio we created our of school. Most of our Microsoft products was used during the research, planning and evaluation of  our media product and create a realistic trailer at the end.


Each software helped us during these stages for example, our Microsoft power point allowed us to collect film magazine and collate them into a collage so we could then compare them with one another and figure out which conventions were suitable for our media product at the end. Microsoft allowed us to create our timeline table and the questionnaire which we then had given to our target market, this had helped us when creating the narrative of our trailer as we knew what our potential target market where looking for at the end. Photoshop allowed us to create the film magazine and poster, Ashleigh was the strongest member to do this as she had experience photo shopping skills in different ways. As a group we decided that Ashleigh would be the maker of both magazine      and poster but with our help as well. We each had a task to do in order to create time efficiency among st the group. Often the Microsoft programme were use during the research of our trailer and planning and the apply programmed were used for the construction of our trailer, film magazine and movie poster with the exception of photo shop. The apple products had been the best option to use when constructing our media product. For example iMovie was the best option as it had the transitions, titles and an easier uploading programme. Microsoft word allowed us to write our evaluation of the trailer. YouTube and IMDB assisted us during the research of our trailer. YouTube allowed us to see the conventions of the trailers and different genres whilst IMDB allowed  us to see the feedback of other target markets and ratings of the movie.   When constructing our audio we had used garage band to create it and   during the evaluation stage we created a project on garage band that       allowed us to record our feedback from our audience. During the            research of our trailer we researched into garage band and used              YouTube to find our different methods on how we could do it. The cameras we had used were the digital standard cameras and to create the consistency of the pixels on the footage we used the same one each time so the quality would not differ from each scene,. We used a                                                                   handheld camera to create the idea of a hand filmed documentary                                                                 footage which was successful. Overall media technology allowed us during the construction, research, planning and evaluation stages. Each programme enabled us to create each element of our trailer and ancillary text which allowed us to create the media product overall.


Question 3: What have you learned from your audience feedback?





As a group we had created an audio to answer Question 3, before creating this audio we decided to look back onto our target markets feed back on both Facebook and YouTube. Audience feedback is essential for any industry to listen to their target audience, without their feedback or their input their movie will consequently become unsuccessful because it will not suit their needs and meet up to their expectations. As a group, Lauren, Ashleigh and I agreed with our audience that we needed to add further quick cuts at the end. They believed that the trailer did not create the suspense and tension that they were longing for. When looking back at our trailer we saw the difference the quick cuts created following the conventions of our documentary thriller trailer. There was also feedback on our audio so we added dark suspense music instead of just the dialogue and the voice over. We had also added a walkies talkie garble for our billing block to finish it off. We have added print screens at the bottom, I have also added a before and after video from our original trailer to the finished trailer with audience feedback changes. Overall there had been a lot of changes towards the trailer and at parts we challenged the conventions of the trailer to suit the needs of our target market.



Screen shot 1




Screen shot 2


Screen shot 3


Screen shot 4


Screen shot 5





Feedback from Facebook
Before:





After:

https://www.youtube.com/watch?v=VEnPd24saCw


Tuesday, 1 April 2014

Question 2: How effective is the combination of your main products and ancillary texts?



For our Question 2 we have decided as a group to film our answer as there was a lot of strengths and weaknesses to go through for both our main product and ancillary text. Each group member had shown their own opinion of what they believed had been successful in the trailer or the film magazine and poster. When evaluating the effectiveness of the Film magazine I had agreed with Ashleigh about the image we had used had delayed us with editing the title and text because it had been hard to figure out the placing of both. When answering this question we had our film magazine and movie poster side by side so we could pick out how effective the combination had been with our ancillary texts. For example; we believed that the image for the film magazine had been a great combination with our media product as one of the characters had not been introduced in the trailer. This allows our target audience to create a sense of suspicion and interest when they see there is another character involved. When going through this I had realised I did not disagree with my group members as the form of communication we had with one another during these tasks allowed us to voice our opinion and resolve any issues that we did not agree on. By filming this question it had allowed us to to create follow on questions from the answers from my group members. We had also talked about the experience we had relating it back to how effective the combination of our media product and ancillary texts are overall.